After all his work in that matter, he concludes that a person who is incapable of emotion is incapable of making the most rational decisions. Votes: 4 Anxiety can keep you from making a poor choice and boredom can ignite a spark that leads you to follow your passion. Many of those patients also had major impairments in their ability to make decisions. … While some shoppers remain in a single emotional mindset throughout most of their buying journey, others tend to shift between several emotional mindsets more frequently. Pinterest. Do you become paralyzed when trying to de Emotion and level two decision-making “Don’t base your decisions on the advice of those who don’t have to deal with the results.” Anonymous . You might think that a bad mood is tied to an event that impacted you negatively, but that's not necessarily the case. 5. “Unsuccessful people make decisions based on their current situation; successful people make decisions based on where they want to be.” Anonymous. To turn around unphased, Just to have things our way! Plato. Never Make A Promise www.catchsmile.com When You Are Happy. Make Data-Informed, Gut-Based Decisions. - Jeff Dewar, "When awareness is brought to an emotion, power is brought to your life." Votes: 1, Put simply, behavioural economics argues that human beings' decision-taking is guided by the evolutionary baggage which we bring with us to the present day.